From Doodle to Dazzling: How a Scribbled Pet Ad Became a World-Class Visual in Under a Minute
What started as a basic sketch turned into a high-impact, professional ad thanks to cutting-edge AI image generation tools
In the age of lightning-fast creativity, even the roughest sketch can evolve into a polished, scroll-stopping visual. Case #1 in point: a hand-drawn mockup of a pet insurance ad—featuring stick-figure pets, a smiling human, and scribbled pricing—was transformed into a hyperrealistic, emotionally compelling ad in less than a minute.
Case #1
Image: The mockup, handmade - yes, really bad :)
The secret? Prompt-driven AI image generators like DALL·E, now capable of interpreting detailed visual concepts and producing photorealistic results based on simple descriptions. Using a clear structure (taken from the original sketch) and combining it with rich prompts—"a smiling woman with a dog and a cat," "vibrant pricing contrast," and "warm, emotional background"—the AI produced an ad that could rival global campaigns from major brands.
Prompt used:
Build a hyperrealistic ad with real photos. It is an ad for a pet insurance company; a mockup is attached. A happy lady smiling with a dog and a cat around. Use all techniques of world top ads to make it highly appealing and clickable. Think about the colours, background and dynamics. The old price is 9$/ month, the new is 7$/ month. Make it epic and based on the mockup architecture.
Result:
Image: The final result, best of 1
This transformation highlights the unprecedented power of today’s creative tools: marketers, designers, and even non-artists can rapidly prototype and launch premium visuals without a design team. What once took hours (or days) and professional equipment now takes seconds—and a smart prompt.
Case #2
Let’s take another example: The message? "International Free Calls."
Image: The mockup, handmade - yes, really bad again and with words in Portuguese and others nobody understands
Prompt used:
Build a hyperrealistic ad 16:9 with real photos. It is an ad for a Telco company about free international calls; a mockup is attached. A Japanese with a Kimono called an Indio um traditional dress. They are from different backgrounds in different countries, both with a mobile phone in their hands. Use all techniques of world top ads to make it highly appealing and clickable. Think about the colours, background and dynamics. Make it epic and based on the mockup architecture.
Result:
Image: The final result, best of 1
Unleash your creativity! These examples took less than 1 minute and used the just-launched Image Generator from OpenAI/ ChatGPT.